Business Card Development
I personally have always been fascinated with business cards and they have always been one of my favorite things to design. Below I will show a before and after and show some basic design principles I applied to it to turn it into an effective piece of marketing material!
1) Fonts: The above business card has 1 font, but You can have up to 3 strategically used fonts:
So with the redesign, He seems to stand out in a positive way as being established, able to find, and pleasing to the eye with a good balance of fonts and colors. Do you think the redesign is good?
I am available for business card design and editing, and prefer to use Vista Print for printing, until I find a local print shop that is good. Let me know how I can help you with your cards!
Email Me - Phone: 1(657) 246-2298 - Website - Portfolio - FB - Twitter - IG - Pinterest - LinkedIn
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| This is one of my client's original business card for his Real Estate Company. |
a. Logo Font - a special font maybe used in your branding & logo
b. Header Font - A complimentary font to be used for headers and titles
c. Body Font - Complimentary to the header font but with multiple variations, like Helvetica.
2) Colors: A good business card has 5 colors MAX (including Black and White), so our example above has:
a. Black
b.White
c. Red
Also, make sure the colors you do have are complimentary as a whole!
3) Information: The information should read, within a minute or two, all of the following info:
a. Who - Who is the person whom the business card came from?
b. What - What is it that they do?
c. Where - Where can you go to see them or go online to find them?
d. Why - What makes this person, compared to others in their industry, the one to call?
4) Layout: People typically read left to right but getting the information in a way that makes good use of negative space and minds your printing margins varies from card to card. The back is sometimes used and sometimes not used.
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| Newly Designed Business Cards using the steps above. |
So with the redesign, He seems to stand out in a positive way as being established, able to find, and pleasing to the eye with a good balance of fonts and colors. Do you think the redesign is good?
I am available for business card design and editing, and prefer to use Vista Print for printing, until I find a local print shop that is good. Let me know how I can help you with your cards!
Email Me - Phone: 1(657) 246-2298 - Website - Portfolio - FB - Twitter - IG - Pinterest - LinkedIn
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